Domain names are the ideal way to showcase your brand, product, or company. A domain name can be registered by individuals or companies for a variety of reasons. to build a professional website, To create a personal website, To receive a personalized e-mail address, To generate parking revenues, To invest in it (sale).
Let's take a look at what a domain name is before we explain how to get your domain name. You can do this in one of two ways: leasing or buying.
BUYING A DOMAIN NAME
A new domain name can be purchased for around EUR15 per annum, depending on its TLD (Top Level-Domain), which is the combination letters after the dot. This domain name is not 'purchased', but rented. A license is a contract to use a particular domain name according to the rules of a registrar. SIDN is the official registry for.nl websites. DNS Belgium is the domain registrar for.be websites. Verisign is the domain registrar for.com websites. You can keep the domain name for as long as your annual or monthly fees are paid.
LEASING A DOMAIN NAME
You can lease domain names that belong to others. This is why it might not be common. If you don't have the money to buy the domain immediately, one reason why someone would lease a name is that they don't want to pay a monthly fee. The domain name will be paid in terms.
You should consider which TLD your domain name will be used for. It conveys a message to your clients. A.nl is the most common domain name for Dutch companies. If the domain name you want is already taken, then you can opt for a.com domain. This will give your site a more international appearance. The first impression that people make of you digitally is yours. So, think carefully.
A GOOD DOMAIN NAME IS IMPORTANT
Domain names, just like the economy, are affected by supply and demand. Domain names that are more popular will tend to be more expensive.
Premium domain names like website.com, auction.com, and realestate.com were still available to be registered between 1995 and 2000. These domain names are worth a lot and many investors would pay a lot to have a time machine. These domain names are only available in a small number. There will be fewer domain names available if more domain names are registered.
Realestate.com is a domain name that will attract many organic visitors each day. The domain name will look trustworthy and reliable, in addition to these visitors. Websites like ups.com or shell.com will have the exact same domain names and be trusted.
Because you feel familiar with the detergent you see advertised on television, you will likely buy it at the supermarket. Domain names are almost the same.
WHAT IS THE BEST DOMAIN NAME TO CHOOSE?
Your goal will determine the type of domain name you choose. Do you want to purchase a domain for your new company? This article will show you how to choose a domain name that suits your company. Think about the format of your domain name. The domain name flower.com can be purchased, but you also have the option to purchase the plural version flowers.com. The name flower.com is better suited for a brand, while flowers.com suits a florist better. The tense of the verb, in addition to choosing a singular word or plural word can be important. The domain name ran.com is more valuable than the domain run.com. However, the value of your domain name will still depend on its purpose.
It is important that your domain name be easy to spell. Radio testing is a good way to check this. Imagine listening to a radio advertisement with the domain shoezzz.com. Clients will likely wonder if it is spelled with an 'oe', with an 'oo', and how many z it has. This does not mean that every domain name will fail this test. Take a look at Netflix.com or Flickr.com.
Use multiple words if you choose to do so. Although this sounds like a good idea, it can sometimes go wrong. Cheaptickets.com is a domain name that will be more easily understood than ticketscheap.com. This holds true for so-called newTLDs, coffee.company rather than company.coffee.
Avoid using a dash (-), in your domain name. They can't be heard over the radio, and will make your website less valuable. It is common for clients to forget to add a dash which can lead to lost traffic.
When choosing a domain name for your business, you can use all the tips and tricks that have been mentioned. There are some additional things to consider if you plan to purchase a domain as an investment. This will be covered in another blog.
How to Buy a Domain Name: Domain Registration Guide | Mailchimp